SMS Marketing For Auto Dealerships
Every day more and more auto dealers are turning to text messaging because it allows them to send messages to their entire customer base -- and those messages are read in seconds! Message Launch is the most easy-to-use and cost-effective texting solution on the market, helping auto dealers everywhere to get more customers on the lot or online and ultimately sell more cars.
How SMS Marketing For Auto Dealerships Works
In order to message potential customers, you need to get them to sign up for your texting program. You can do this with mobile keywords which collect opt-in mobile numbers automatically so customers sign themselves up to receive alerts about your new cars and upcoming specials. This allows you to automatically grow your customer lists without having to manually enter information. You can promote your keywords through different channels like Facebook, Twitter, flyers, emails, and in your television and radio ads.
Why Your Auto Dealership Needs Texting
Texting Gets More Results
98% of text messages are read, compared to just 22% of emails, meaning your text messages will reach more potential car buyers.
Texting is Fast
90% of text messages are read within three minutes. This makes texting the most effective way to reach your customers and have them see your new stock.
Texting is Engaging
Text messages have an engagement rate that is up to eight times higher than email, and customers respond to them far more often, meaning you will get more traffic on your lots and online.
Send Customers Alerts
With Message Launch you can automatically send car payment and past due reminders to increase collections and save staff from calling customers. Unlike other services which just blast messages out, our automated targeting saves you time and effort by only sending the most relevant information. You can also get feedback from the via SMS surveys, which boast a 50% response rate.
Answer Customer Questions
Don’t just stop at sending an SMS message to your customers. Answer questions and provide more details with two-way texting. This is perfect for setting up a test drive, maintenance requests, or simply answering questions they have about features or pricing.
Message Launch’s
Texting Advantages
Our system goes beyond simple texting by giving you advanced functionality so you can effectively reach new buyers, leading to higher revenue and engagement.
Data Capture
Our automation enables you to ask questions and capture the responses instantly so that you can better target your messages. So if a customer is interested in new sports cars, you can quickly target your new stock alerts to their preference. All data is automatically stored in your database, eliminating the need for manual entry.
Two Way Texting
When you have an upcoming event like a scheduled test drive, Message Launch’s reminders make it easy to cut down on no-shows. Just set the date and time and we’ll take care of the rest!
Multi-channel Reminders
Unlike our competition, we don’t force you to share the same number as other users. With us, every account gets its own toll-free number for texting, rather than sharing one with hundreds of strangers. Plus, our high-throughput toll-free numbers’ speed blows the competition out of the water!